There are plenty of car manufacturers that would kill for a little bit of what Lotus has got. The Norfolk-based manufacturer oozes credibility with its single-minded sportscars beloved of enthusiasts and its fifty-year philosophy of performance through light weight looking ever more prophetic in the era of spiralling fuel costs and environmental pressures. Realising this undoubted potential has been the problem for Lotus but we could be seeing the beginnings of a more concerted effort to challenge the big players in the performance car market with this model, the Evora.